Aeonium 'Velour' grows up to 2 feet tall on a long stalk. It branches out into deep red to purple edges that contrast vividly against its bright green center - almost like a reverse, purple sunflower. It's smooth shaped leaves have a very soft texture which is where its namesake comes from.
It loves climates akin to its Canary Island and Northern African origins: sunny, warm and even hot! It blooms in the summer into yellow star-shaped flowers. These Aeonium will deepen in color over time.